One of our long-time fitness clients (Johnson Health Tech North America) is launching a brand new line of LIVESTRONG-branded fitness equipment this fall at Dick's Sporting Goods. Celtic's PR team is handling the launch of the new product line. We're conducting media relations activites to generate editorial coverage in consumer magazines, newspapers, Web sites and TV outlets nationwide. We're also partnering with media outlets to do product giveaways, sweepstakes and other promotions. If you're interested in partnering with LIVESTRONG, give us a call. Let's put something together!
Friday, July 31, 2009
LIVESTRONG Fitness Equipment
One of our long-time fitness clients (Johnson Health Tech North America) is launching a brand new line of LIVESTRONG-branded fitness equipment this fall at Dick's Sporting Goods. Celtic's PR team is handling the launch of the new product line. We're conducting media relations activites to generate editorial coverage in consumer magazines, newspapers, Web sites and TV outlets nationwide. We're also partnering with media outlets to do product giveaways, sweepstakes and other promotions. If you're interested in partnering with LIVESTRONG, give us a call. Let's put something together!
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You can find LIVESTRONG product at Dick's Sporting Goods beginning this October.
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